Cross County Center

Modified existing logo for 70th Anniversary

On-site Signage (Backlits)

On-site Signage (Pillowcase Standees)

Paid Social

Banner Ads

Print Ad

Cross County Center 70th Anniversary Creative Campaign

CHALLENGE

Under new management and having recently rebranded, Cross County Center wanted a fresh creative campaign.

SOLUTION

“The center of it all” campaign uses bold display typography, fashion-forward colors, and a flexible messaging framework that is designed to work across all marketing touchpoints — including print, outdoor, digital, and social. The result: a fun, modern campaign that positions Cross County Center as one of the leading shopping, dining, and entertainment destinations in the region. Most recently the campaign creative has been refreshed with a modified brand mark to celebrate the center’s 70th Anniversary.