ArtsWestchester Awarded National Endowment for the Arts Grant

By | News

The National Endowment for the Arts has awarded ArtsWestchester a $35,000 grant to support an exhibition that will explore notions of gender and femininity.

In winning the prestigious award, ArtsWestchester is among 1,023 organizations receiving grants that are supporting exhibitions and promoting opportunities for people in communities across America to experience the arts and exercise their creativity.

ArtsWestchester’s planned exhibition is called SHE: Deconstructing Female Identity. It will feature new and commissioned work created by Westchester and Hudson Valley artists who address ideas of gender and femininity in the 21st century. The exhibition will showcase emerging artists alongside those with established careers, including Laurel Colvin Garcia, Debbie Han, Rebecca Mushtare, Mari Ogihara, Kathy Ruttenberg, Tricia Wright, Nancy Davidson, Marcy B. Freedman and Barbara Segal.

A planned opening is set for March 2016 during Women’s History Month at ArtsWestchester’s gallery in the ArtsExchange building, 31 Mamaroneck Avenue, in White Plains.

“Femininity and gender thread all aspects of society and culture, and what better way to explore those issues than through the arts,” said Janet Langsam, CEO of ArtsWestchester. “We’re grateful to the National Endowment for the Arts and our federal representatives for supporting such an important and worthwhile exhibition.”

The NEA awarded a total of $74.3 million in this round of funding; it’s the second major funding announcement made by the organization in 2015.

“The NEA is committed to advancing learning, fueling creativity, and celebrating the arts in cities and towns across the United States,” NEA Chairman Jane Chu said. “Funding these new projects like the one from ArtsWestchester represents an investment in both local communities and our nation’s creative vitality.”

Sen. Kirsten Gillibrand, D-N.Y., and Rep. Nita Lowey, D-Harrision, are avid supporters of the arts and ArtsWestchester, the largest, private, not-for-profit arts council in New York State, which is celebrating its 50th anniversary this year.

“Investments in the arts help bolster creativity and showcase our community’s talent and I am glad these funds will support local artists through ArtsWestchester,” said Senator Gillibrand. “The new exhibit will showcase the works of both emerging and established artists, and I hope their talents will inspire creativity in all who visit the exhibit.”

“The arts are an important part of our regional identity,” said Rep. Lowey. “I’m pleased these federal investments will help ArtsWestchester support local artists who are telling amazing stories that enrich the Lower Hudson Valley. As Ranking Member of the House Appropriations Committee, I will continue to support funding for the National Endowment for the Arts.”

For more information on projects included in the NEA grant announcement, visit www.arts.gov. To learn more about ArtsWestchester, visit www.artswestchester.org. To join the Twitter conversation about this announcement, please use #NEASpring2015.

Yonkers on the Rise with its Stars

By | News

Yonkers has its share of stars — Ella Fitzgerald, Jon Voight, Steven Tyler, DMX, Mary J. Blige and Lady Gaga (depending on who you listen to.)

The list is long and actually pretty cool when you think about who has come from the City of Gracious Living, or The Y-O as some of my contemporaries call it.

But for my money, it’s the lesser known folks that make Yonkers the place that is: a genuine mix of city, suburban, hip and happening — a city on the move.

Capture That’s the underlying message of our Generation Yonkers campaign. It builds on the momentum of many new businesses (like Yonkers Brewery, Alamo Draft House and others) and exciting development happening throughout the city — particularly along the scenic Hudson River waterfront.

The campaign speaks to Millennials, or Generation Y, loosely defined as those born between 1983 and the early 2000’s that represent the next big wave of the nation’s workforce and the group that  –priced out of places like Brooklyn and Hoboken — likes what they’re seeing in Yonkers.

It respects the city’s history, and looks to its future.

To that point, nearly 25 percent of The Business Council of Westchester’s Rising Stars winners work, live or are affiliated with Yonkers. The winners come from a variety of backgrounds and represent the diversity and breadth of the city’s economy and its workforce. Media, medical, public safety, brewing, technology and education to name a few.

The Yonkers winners are:
• Amit Rajani, CEO, General Dentist, Yonkers Avenue Dental
• John Rubbo, Founder and “Brew-EO,” Yonkers Brewing Company
• John White III, Firefighter, City of Yonkers Fire Department
• Jaime McGill, Executive Director, Yonkers Industrial Development Agency
• Richard Giacovas, Producer/on air talent, News 12
• Donvil Collins, Founder & President, VeeKast
• Christopher Phillips Senior Vice President, Product Platform and Technology, Mindspark Interactive.
• Jamell Scott, Dean of Scholars and Families/Athletic Director Amani Public Charter School.
• Jennifer Bannan, Director of Marketing and Advertising for Thompson & Bender, the marketing, advertising and communications firm that created the Generation Yonkers campaign.

Mayor Mike Spano recently congratulated the winners for the honors — and understands they are a good representation of the GenY campaign.
“We’ve always known that Yonkers has great people and great businesses, so I’m pleased to see many of our current and future leaders recognized for their contributions,” Mayor Spano said. “Yonkers is a great city to live and work and that’s clear from our Rising Stars winners.”

The Business Council of Westchester’s Rising Stars program is modeled after the national business recognition program “Forty under Forty” and Rising Stars is specifically designed to recognize individuals under the age of 40 who exemplify leadership, foresight and a vision for the future of Westchester County. Winners were selected based on professional and/or entrepreneurial accomplishments, demonstrated leadership qualities and professional and/or business affiliations.

It’s no surprise to me that Yonkers is well represented among the 40 winners. The city is attracting many Rising Stars. Be part of it at @Generation Yonkers.

 

 

The BCW Opens New Offices, Launches Re-Branding Campaign

By | News | No Comments

grandopening1 More than 250 members of the business community turned out last night for The Business Council of Westchester’s grand opening at its new address at one of Westchester’s premier office buildings.

In celebrating the move to 800 Westchester Avenue in Rye Brook with its members and local dignitaries, The Business Council also unveiled its new logo, branding and strategic initiatives aimed at helping members and growing the county’s economy.

“At The Business Council of Westchester, we are committed to helping our members build their businesses and connect with likeminded leaders – all with an eye for growing the regional economy,” said Marsha Gordon, president and CEO of The Business Council of Westchester. “Our new look and new location, coupled with enhanced programming and impressive speakers does just that. We’re incredibly pleased to be moving ahead on so many exciting fronts.”

The Business Council recently moved its headquarters from Corporate Park Drive in White Plains to 800 Westchester Avenue in Rye Brook where it is leasing approximately 4,400 square feet of office space with access to an elegant cafeteria with executive dining room, conference center, board room and indoor parking.

In addition to the new space, The BCW unveiled its new logo, messaging and branding as well as an augmented programming that will include some of the region’s most innovative and provocative thought-leaders and decision makers. (Thompson & Bender created the new logos and branding.)

The new look Business Council was developed in response to a detailed survey completed by its membership in early 2015. As a result, The BCW will continue to serve members in its traditionally successful ways through its signature events such as networking, Hall of Fame, Rising Stars and the Annual Dinner, yet expand with a laser-like focus in areas that members identified as integral to businesses, including business and corporate leadership; government and advocacy; and creating a sustainable and economically strong future in Westchester County.

To help support these efforts, The Business Council will be rolling out its new website, www.thebcw.org, in the coming months.Bender.Thompson.McKinstry

“We’re building on the success of our popular Conversations and Speakers Series, and expanding into the areas of technology, advertising, media and information,” Gordon added. “When coupled with our already impressive lineup of leaders and programming, this growth will ensure that we serve members in an ever-changing business environment.”

At the grand opening, County Executive Robert P. Astorino praised The BCW and encouraged leaders to get involved with Westchester’s largest business membership organization.

“Westchester County is working hard to attract new businesses to the county, and The Business Council of Westchester is a great partner,” said County Executive Robert P. Astorino. “The Business Council is an invaluable resource, and the new office is a testament to the strength of the organization and the dynamism of Westchester.”

 

 

 

WESTCHESTER’S OWN AL DELBELLO — Political Leadership and So Much More

By | News

In the passing of Al DelBello, Westchester lost a true statesman and native son. The loss of an individual of his stature is particularly difficult to accept because for so long he has been an omnipresent figure in the county.

While many people knew Al in his later years for his sage advice and encyclopedic knowledge of all things Westchester, he first came into the public eye as a young man some 50 years ago when he began his lengthy career in government and politics. Al was something of a boy wonder when he burst upon the scene in his hometown of Yonkers. He became the city’s youngest mayor and brought a youthful spirit and wisdom beyond his years.

But it was when he was elected County Executive in the 1970s that he hit his stride, the first Democrat to be elected to the post. It was often observed at the time that Al and his attractive wife, Dee, were Westchester’s Jack and Jackie. It was not an inaccurate characterization. As a young reporter working at the Westchester Rockland Newspapers (predecessor to today’s Journal News/lohud) I along with the entire newsroom quickly realized that the stodgy County Office Building in White Plains had taken on a feeling of Camelot as the dynamic duo put a focus on the arts, the parks and so much more. Their presence was felt in social as well as political and business circles. With the DelBellos there was a palpable feeling of liveliness and fun that was new to the county. We hadn’t had a “first couple” before.

Al, however, was no empty suit. He thought big and he thought creatively. Two prime examples of this were the creation of a unified bus service in the county, today’s Bee-line System, and construction of the garbage-to-energy facility at Peekskill, which some 40 years later remains a state-of-the-art solution to a vexing problem. And not to be forgotten is that the opening of that plant enabled the closing of the Croton Point landfill which was threatening to become Westchester’s Matterhorn. Al had the vision and the can-do attitude that took these projects from ideas to reality and today we all continue to reap the benefits.

I first met Al at the dedication of Muscoot Park on Route 100 in Somers. He was sitting at a picnic bench, wearing a pair of aviator sun glasses and chatting amiably with a group of reporters who pretty much followed everything he did. I was immediately struck by how at ease he was and how easily he mixed with everyone, young and old, wealthy and not so. He talked proudly about his ideas for the future of the beautiful Victorian era dairy farm with its extensive barn complex that today is one of the gems of the county’s expansive park system. At a Friends of Westchester County Parks event about a year ago, Al and I were chatting and I mentioned that long ago first meeting with him at Muscoot. As was often the case with Al, my remark prompted a question: “Do you know why we have Muscoot Farm today?”

I guessed that it had been bequeathed by the owner’s family but would have been too easy an answer. Al explained that the county had acquired the property and that the Parks Department had put forth a plan to create an ice skating center there, a Playland Ice Casino for the northern part of Westchester, as he put it. Obviously that never came to be and Al explained why.

“One afternoon I decided to drive up and look at the property myself and Dee was with me. When we got there she took one look and said: ‘This needs to remain a farm.’ She fell in love with the beauty and felt it should become an interpretive farm where children and people of all ages can learn not only about Westchester’s agricultural past but how our food is grown and raised. Dee gets the credit for saving Muscoot Farm and it all began with that one chance visit.”

Dee was ahead of her time in thinking about food sources and healthy eating, but then that was the kind of thing that typified Al and his first lady in those days. The county government that few people ever gave a thought to, suddenly become an epicenter of creative thinking and new ideas. It was indeed a spirited and heady time.

As the years went by, Al moved on to be elected lieutenant governor and subsequently to the private sector eventually joining with Al Donnellan and Mark Weingarten in forming the prestigious and influential law firm that carries his name. I left the newspaper to form Thompson & Bender at about the same time and it was then that I become friends with Al and Dee. And, of course, Dee and Al went on to buy the Westchester/Fairfield Business Journals and Westfair Inc. which Dee so ably oversees.

While I have enjoyed numerous business relationships with Al over the past 30 years, it was, however, another aspect of his life that I came to greatly admire in addition to his business and political acumen. Al not only liked visiting a farm like Muscoot, he created his own. Working in tandem with Dee, they took a wooded patch of ledge rock in a corner of northeast Westchester and created a remarkably tasteful and magnificent home and working farm. The first time I saw it, I was awestruck by the sheer beauty, style, décor and ambiance of their home. But that was only a precursor. What totally floored me was Al’s direct involvement in every aspect of the farm operation.

Turns out he loved operating a backhoe. He personally built the henhouse. He worked with the alpacas. And Al being Al, he understood their behavior. At the farm he was, quite simply, totally hands on. He was also handy and had the cleanest, best organized, most complete workshop I have ever set eyes on. That made me envious! Now I knew why Al would be the first to show up at evening events, and about the first to leave. He had farm chores to attend to.

So Al was a genuine renaissance man. But beyond that he was a good soul. My fondest memory of him was when my wife, Liz, and I had the pleasure of being invited to a dinner at the DelBellos’ home several years ago. As to be expected, this was a lovely affair with an intelligent and diverse group of guests. And, again nothing unusual, there was an added attraction. They had invited a husband and wife, she an opera singer and he her accompanist on an accordion, no less.

After dinner, we all settled into comfortable chairs in the large living room to listen to a performance. Four or five dogs of varying breeds and sizes were also a part of the evening, free to wander among the guests or lie in the middle of the floor as they wished. You see the DelBellos not only love dogs but they have rescued many from a wide range of often highly unpleasant and deeply sad situations. And they are full-fledged members of the household.

With the performance underway, I glanced around the room. And there was Al sitting at one end of a couch. One dog lay at his feet, one lay on the sofa next to him and the smallest was sitting on his lap – licking his Al’s cheek. Al was smiling. He was surrounded by friends.

In losing Al DelBello, all of Westchester has lost a friend.

 

Geoffrey Thompson

May 17, 2015

As Westchester Goes, So Does New York, Says Governor’s Secretary

By | News
Photo caption from left: Anthony Justic, chairman of The Business Council Board of Directors; William J. Mulrow, secretary to Gov. Andrew M. Cuomo; and Marsha Gordon, president and CEO of The Business Council of Westchester.

Photo caption from left: Anthony Justic, chairman of The Business Council Board of Directors; William J. Mulrow, secretary to Gov. Andrew M. Cuomo; and Marsha Gordon, president and CEO of The Business Council of Westchester.

Westchester County, with its dynamic economy, burgeoning urban centers, open space, schools and diversity, is a microcosm of New York State and a harbinger of its direction, one of Gov. Andrew M. Cuomo’s top aides told members of the business community on Friday, May 8.

Speaking exclusively to members of The Business Council of Westchester, William J. Mulrow, secretary to the governor, candidly covered a variety of topics including regional economies throughout New York, education, casino gambling, state regulations and ethics, among other topics. But it was his characterization of Westchester as a gateway to the state and epi-center of political power and strength that resonated with many people in attendance.

“In many ways, Westchester is a microcosm of New York,” said Mulrow. “Where Westchester goes, so does the state.”

In addition to citing many examples of Westchester’s position as a vital regional economy, Mulrow outlined major economic efforts undertaken by Gov. Cuomo that would affect the region, including:
• Allocating $1.28 billion in the current budget for construction of the new Tappan Zee Bridge
• $1 billion in capital investments in transportation, including $250 million for the creation of four new stations throughout the Bronx
• $500 million investment in broadband in areas that do not have it
• Major plans to modernize and revitalize LaGuardia and John F. Kennedy International, Republic and Stewart International airports
• Cutting corporate and manufacturing taxes and limiting the growth in property taxes.

As a result, a state deficit has been turned into a surplus; New York has created 640,000 jobs since 2011; and unemployment is down, Mulrow said.

In speaking of Westchester’s prominence, Mulrow, of Bronxville, noted that the governor was a Westchester resident, as are former President Bill Clinton and Hillary Clinton. He also said that five of the last 10 secretaries to the governor – a position charged with overseeing the day-to-day operations of state government – were Westchester residents.

“To me, it’s the greatest place to be,” he said of the county.

Mulrow also credited The Business Council as being the premier voice for businesses in Westchester County.

Marsha Gordon, President and CEO of The Business Council and a member of the Mid-Hudson Regional Economic Development Council, said Mulrow was “a man who gets things done.”

“The Business Council of Westchester has been with Gov. Cuomo since the very beginning,” she said. “We’re so proud to be a leader in economic development.”

After his remarks, The Business Council presented Mulrow with its 2015 Legislative Agenda, which is a list of its priority reforms that will help businesses grow and thrive in New York State.

The winners of The BCW’s 2015 Rising Stars Are …

By | News

40under40logoRYE BROOK, N.Y. (May 2015) – Forty of Westchester County’s up-and-coming business leaders will receive the 2015 “Rising Star” Award from The Business Council of Westchester.

In unveiling the next class of winners, The Business Council is pleased to recognize individuals who work with some of Westchester County’s most vital companies, institutions and organizations. The honorees represent some of the finest young talents in the region, said Marsha Gordon, president and CEO of The Business Council.

“We are excited to celebrate this honor with our 2015 winners, who represent just about every industry and profession in Westchester,” said Gordon. “Our Rising Stars program shows that we have top-tier talent in the county — and this is an impressive class of winners.”

This year’s winners represent a wide-range of professionals from various backgrounds including marketing, advertising, public safety, government, media, health care, education, social work, hospitality and nonprofits, among others. The selection process was competitive and led by Maria Bronzi, Director at Altium Wealth Management. Bronzi, who is chair of the Rising Stars program, received “40 Under 40” honors in 2011.

Tara Rosenblum of News12 Westchester is returning as the event’s emcee. The anchor/reporter has more than 150 major industry awards, including 8 Emmy awards and 44 Emmy nominations. In 2014, she was the most nominated reporter in the state and broke an Emmy record for garnering the most individual craft reporter categories in award history. Rosenblum earned “40 Under 40” honors in 2007.
The winners will receive their Rising Star award during a ceremony on June 11 at 800 Westchester Avenue, Rye Brook. The program is modeled after the national business recognition program “Forty under Forty” and Rising Stars is specifically designed to recognize individuals under the age of 40 who exemplify leadership, foresight and a vision for the future of Westchester County. Winners were selected based on professional and/or entrepreneurial accomplishments, demonstrated leadership qualities and professional and/or business affiliations.

The 2015 Rising Stars are as follows:
• Jessica Antonette, CEO/Owner, JTonezMusic Corp.
• Jennifer Bannan, Director of Advertising & Marketing, Thompson & Bender
• Vincenzo Battaglia, Police Sergeant, White Plains Department of Public Safety
• David Buchwald, New York State Assemblyman
• Donvil Collins, Founder & President, VeeKast
• Andrea Contreras, Manager, Client Services, Altium Wealth Management
• Anthony D’Arpino, Founder & Owner, Harrison Wine Vault
• Andrew Edge, AVP – Business Banking & Commercial Lender, Sterling National Bank
• April Fatato Grundman, Onsite Owner and Educational Director, The Goddard School Yorktown
• Bonnie Fogarty, Executive Director, Community YMCA
• Megan Gann, Business Development Manager, Westchester Hills Golf Club
• Anna Geller, Director, Business Analysis & Acquisitions, Deutsch Family Wine & Spirits
• Richard Giacovas, Producer/on air talent, News 12
• Jeffrey Hogan, Energy & Sustainability Manager, Montefiore Hospital
• Kelvin Joseph, Chief Operating Officer, Steiner Sports
• Nikhil Kumar, Vice President, Undergraduate Enrollment Management, Manhattanville College
• Ashley Ley, Technical Director, AKRF, Inc
• Anthony Luisi, Associate, Cuddy & Feder LLP
• Kimberly Mallard, Senior Vice President, Executive Operations, Tommie Copper
• Anna Linda Marciano Romanella, Assistant General Counsel, Heineken USA, Incorporated
• Ryan McAuliffe, Vice President, M&T Bank
• Jaime McGill, Executive Director, Yonkers Industrial Development Agency
• Alan Murray, Chief Executive Officer, North Shore-LIJ CareConnect Insurance Company, Inc.
• Erin Nesbitt, Director, Program Management, Regeneron Pharmaceuticals, Inc.
• Jessica Oliva, CEO, Fit Mama 4 Life
• Jill Ortiz, VP Finance & Accounting, Diamond Properties
• Linda Parry, CEO, Product Launchers
• Christopher Phillips Senior Vice President, Product Platform and Technology, Mindspark Interactive.
• Regina Poniros-Simonetti, Controller, Robert Martin Company LLC
• David Putrino, Director, Telemedicine and Virtual Rehabilitation, Burke Medical Research Institute
• Amit Rajani, CEO, General Dentist, Yonkers Avenue Dental
• John Rubbo, Founder and “Brew-EO,” Yonkers Brewing Company
• Eliza Scheibel, Associate, Wilson Elser
• Timothy Schlauraff, Department Manager, Consolidated Edison of NY
• Jamell Scott, Dean of Scholars and Families/Athletic Director Amani Public Charter School
• Diana Seo, Owner, B Spa & Salon
• Nicholas Singer, Managing Member, Purchase Capital
• Loren Ward, Vice President, Financial Advisor, Merrill Lynch
• John White III, Firefighter, City of Yonkers Fire Department
• Eleni Zimmerman, Social Work Advanced Clinician, New York Presbyterian Hospital – Eating Disorders Unit

ArtsWestchester Features 25 Chefs To Kick-Off ARTSBASH Weekend: Friday, May 15

By | News

ArtsbashbestWHITE PLAINS, N.Y. (May 2015) – Twenty five chefs from some of Westchester County’s best restaurants will exhibit their edible artistry as part of ArtsWestchester’s fun-filled ARTSBASH weekend on Friday, May 15th.

ARTSBASH will kick-off at 6 p.m. on Friday, May 15 at the ArtsExchange building — 31 Mamaroneck Avenue in White Plains — featuring cocktails and a tasting menu created by leading chefs from 42, The Restaurant, Benjamin Steakhouse, Café of Love, Empire City Casino, Crabtree’s Kittle House, Sofrito, and many other dining destinations from throughout the county.

Following the Friday fundraiser, there will be a free Family ARTSBASH day on Saturday, May 16 from 1 p.m. to 5 p.m., featuring children’s arts workshops, art exhibitions and open artist’s studios. The workshops cover a variety of interests from Kaleidoscope to Clay Creations to LEGO Animation and Model Making.

The latest exhibition, 50 for 50: New Works, which showcases works by ArtsWestchester’s “50 for 50” awardees, will also be on display in the gallery.

“ARTSBASH weekend has something for everyone. Fourteen years in the making, we’re pleased to tease the palettes of our guests with spoonfuls of caviar, Oysters on the half shell, meatballs & ricotta, Eggplant Marino, USDA Prime, Dry-Aged porterhouse bites, assorted sushi rolls, salads and sweets. Also featured on the menu are Retro treats from Lulu Cake Boutique, Dark Chocolate fondue from Chocolations and mini biscotti from Cathy’s Biscotti,” said Janet T. Langsam, CEO of ArtsWestchester. “The pairing of exceptional cuisine with original art throughout our historic downtown building makes this one event not to miss.”

The event is part of ArtsWestchester 50th anniversary celebration, which is a year-long celebration of the arts in Westchester County.

ArtsBash.Caviar

Caviar Served on a Spoon

Adults interested in the Friday evening fun will enjoy a wonderful array of food, such crispy pork belly tacos with corn tortillas, dry-aged porterhouse bits, local baby Kale salad with sustainable Scottish salmon and Churrasco skewers as well as retro-style desserts, Ben & Jerry’s New Jimmy Fallon flavor, Raspberry Greek Frozen Yogurt and more.

“Without the arts, there is no source of creativity,” said Leslie Lampert, owner of Cafe of Love in Mount Kisco. “Whether you’re in finance, hospitality, the medical industry or education, inspiration is derived, wittingly and unwittingly, from Fine Arts and the visual interpretations of our cultures. I’m so pleased to be part of this event in support of the arts.”

These cupcakes are just one of many delicious retro-style treats that will be served at ARTSBASH.

These cupcakes are just one of many delicious retro-style treats that will be served at ARTSBASH.

“This is our second year participating in ARTSBASH. We completely fell in love with it last year,” said Thiphakhoun “Tipi” Vyrasith, Director of Food & Beverage at Empire City Casino. “Supporting the arts community is important. We believe it is the perfect marriage to showcase the best of art and the best of food! Our chefs are so excited to participate.”

To learn more, visit www.artswestchester.org.

 

 

New Work: Greenburgh Nature Center Celebrates 40 Years of Keeping Westchester Wild

By | Branding, Creative Services, New Work

My first memory of Greenburgh Nature Center was at a birthday party as a child. A friendly volunteer lead our troop of kindergarteners around the animal museum, taking snakes and lizards out of their cages as we squealed “ewwww!” in delighted disgust. We made our way into the small mammal room, where we were given the opportunity to pet a variety of fuzzy critters.

My downstairs neighbor at the time had a pet ferret, so disenchanted by their mischievous charm, I made my way over to one of the chinchillas.  I was hooked. The following months I was chinchilla-crazy — begging my mom to take us back on Saturday afternoons so I could revel in their pillowy softness. GNC became a favorite weekend retreat until we moved up to the sticks in Northwestern Connecticut, and nature lived right in my backyard.

When GNC contacted us about a rebranding project, the excitement for a place I loved as a child returned. The first part of the project was creating a tagline and logo to celebrate their 40th Anniversary. We decided on a fun and playful approach to reflect the spirit of the nature center.

You can see some of our process below:

 


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GNC Logo ConceptsSB2-02

 

 

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GNC Logo ConceptsSB2-03

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And the final result:

GNC-40years-CMYK

 

 

 

Pace U’s Pleasantville Campus Taking Shape

By | News, Press

PACE_Kessel-BuildingOne of the first of several milestones in Pace University’s transformation of its Pleasantville campus, administrators, students, faculty, staff and alumni earlier this week celebrated the grand reopening of the newly renovated and expanded Jeanette and Morris Kessel Student Center.

A ribbon-cutting ceremony was held in the new Boudreau lounge attended by President Stephen J. Friedman and Senior Vice President and COO William J. McGrath along with donors and other members of the Pace community.

“The formal reopening of Kessel Center is both a conclusion and a beginning,” said Pace University President Stephen J. Friedman. “Years of planning and hard work come to an end and a new era of satisfaction and success for Pace students in Pleasantville begins.”

“My Pace experience was life-changing,” said James Fernandez, an alumnus and generous Pace benefactor for whom the new Fern Dining Hall is named. “It is very fulfilling to contribute in a meaningful way to the future experiences of Pace students.”

From the aesthetically pleasing façade to the expanded and contemporary interior, the new Jeanette and Morris Kessel Center is designed to serve as a hub for student activities and events on campus. The 57,000- square foot center, which has been expanded by 9,500 square feet, includes new student lounges, larger dining and servery area, a multi-purpose room, student government offices and dean’s suite. The enlarged dining area features floor-to-ceiling windows overlooking the heart of the campus and Choate Pond which has been environmentally restored and enhanced to include several new features and landscaping. The larger dining area will accommodate the additional students on campus who will reside in Alumni Hall which is scheduled to open in the fall.

The new Fern Dining Hall was made possible by the generous financial support of Jim and Dolores Fernandez, while the new Boudreau Lounge was made possible by donors Don and Susan Boudreau.

The reopening of the Kessel Student Center is one of the first of four major elements scheduled for completion this year as part of the transformation project to modernize and revitalize the 200-acre campus. In the fall Pace will celebrate the new Environmental Center complex, new home to Pace’s environmental programs, and Alumni Hall, the first of the news residence halls on the Pleasantville campus. A new Athletics complex is expected to also be complete in the fall. Completion of these new facilities will enable Pace to consolidate functions that are now split between campuses in Pleasantville and Briarcliff.  PACE_Kessel-4356

Photo caption:

Left to right: Adelia Williams, Associate Provost for Academic Affairs; Clare van den Blink, Vice President for Information Technology and Chief Information Officer; Nira Herrmann, Dean, Dyson College of Arts and Sciences; Dolores Fernandez, Donor; James Fernandez, Donor; Stephen J. Friedman, President; William J. McGrath, Senior Vice President and Chief Operating Officer, Westchester Campuses; Jennifer Bernstein, Vice President, Development and Alumni Relations

Six Businesses Inducted into BCW’s Hall of Fame

By | News

winners1Westchester resembled the Great White Way earlier this week as The Business Council of Westchester held its version of the TONY Awards at its annual dinner event honoring some of the region’s most successful enterprises.

More than 600 people turned out to Glen Island Harbour Club in New Rochelle on April 21 for The Business Council’s Business Hall of Fame Awards, which included a Broadway-themed celebration complete with a Playbill styled red-carpet, a Liza Minelli look-a-like and performances by singers from the Westchester Broadway Theater – all overlooking the scenic Long Island Sound.

As part of the main act, The Business Council inducted a world-renowned technology developer, a leading holiday decorator, one of the nation’s oldest medical colleges, an affordable housing developer, a full-service insurance company and a family-owned funeral home that has operated for three generations.

New to the Business Hall of Fame this year was the addition of Chairman’s Recognition Award as well as announcing the winner of the Ron Volper Family Scholarship Fund for Business Excellence, which was given to Brian Patrick Fontana, who is pursuing an MBA at Pace University. The Business Hall of Fame, which is in its 14th year, has inducted more than 70 Westchester businesses.

“These winners represent all that is great in Westchester’s business community, its economy and its future,” said Marsha Gordon, President and CEO of the Business Council of Westchester. “We have it all here — large corporations, family-owned businesses and leading technology companies. We are pleased to induct these companies into the 2015 Business Hall of Fame, and we’re so happy to help our future business leaders gain the tools they’ll need to succeed.”

Astorino

County Executive Robert P. Astorino

County Executive Robert P. Astorino congratulated the winners for joining an exceptional roster of inductees and for their great achievements. He also thanked them for their contributions to Westchester’s economy and its communities. The master of ceremonies was News12 anchor Scott McGee. The event co-chairs were Elizabeth Bracken-Thompson of Thompson and Bender and Thomas Lalla of Pernod Ricard.

The winners in their respective categories are:

Corporate Citizenship: New York Medical College in Valhalla. Dr. Robert Amler, vice president for government affairs and professor of public health, accepted the award.

Entrepreneurial Success: Mindspark in Yonkers. Erik Esterlis, co-president, accepted the award.

Small Business Success: York International Agency, LLC in Harrison. Robert Kestenbaum, CEO, accepted the award.

Women in Business Success: Rella Fogliano, president of MacQuesten Development in Pelham. Fogliano accepted the award.

Family Owned Business: American Christmas in Mount Vernon. Fred Schwam, CEO, accepted the award.

Chairman’s Recognition Award: Beecher Flooks Funeral Home in Pleasantville. William Flooks Jr., funeral director, accepted award.